KILEN IS BACK
Osotspa is the first who start the “Medicine Movie” in Thailand. They would invite people
in the village to see a movie and half way through the movie They will stop, pretending there’s something wrong with the projector. Then the announcer will read the script to promote their medicines, and if people want to see the rest of the movie they will have to buy all the medicine. So we are bringing back the old memories for today’s customers.
MAKING OF
KILEN SHOP
We do not always end our campaigns with a film. If you don’t want to spend money on billboard or radio spot, or boost post on facebook. Here is another solution. We brought an old medicine shop back to life. This is the fun part of advertising. Our client is an old brand of Chineses medicine that has almost been forgotten. We built an old medicine store just like in the old days, and tell Stories of how the medicine is made, the goodness of each ingredients,
for people to come learn about the history of this old medicine.
We are not selling anything but this is a show case, Like a museum that people can come in
and just fascinate themselves about old medicine recipe. This is much more than just making
a film, as it last forever, and people get to have a real experience of the products.
It’s like a time machine that takes you back in time in the world of Chinese medicine.
Each drawer you open you will find difference ingredients and it’s goodness.
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